Kara Kroes Li
Director of Product Management, EBSCO
Kara Kroes Li has been building e-book products and services since 2005. As the Director of Product Management for EBSCO, she is responsible for understanding the needs of end-users, librarian customers, and publisher partners and distilling those needs into a product strategy. She has attended accessibility training at WebAIM and over the last few years helped drive an accessibility and universal design mindset within the EBSCO Books program. Her current projects and interests include UX development, user research, collection development workflows, and analytics.